A wool and the gang
mindfulness campaign


Knitting and crochet makes us feel good. It helps us focus, feel creative and put the stresses of the day to rest. Now we want to share this 'secret' - it's the perfect time to get involved.


of you said it has helped
with combating stress
and anxiety


of you said it's your favourite
way to relax


of you said knitting
helped you feel more

It’s to do with the repetitive nature of knitting, it can seem tricky at first but once you’ve mastered a stitch and keep going, you’ll reach a relaxed, almost meditative state. Like a knitting Nirvana! Before you know it you’re calm, relaxed and have knitted something you’ll feel proud of too.

Jade Harwood

Co-Founder and Creative Director
at Wool and the Gang

Due to the Mindful repetition combined with time dedicated to quiet concentration, knitting is a really lovely form of meditation - with the added joy and reward of an actual physical product at the end of it all.

Tara Stiles

American Yoga Guru and founder
of Strala Yoga, New York City

You guys said it too

I went through a very difficult, stressful time in my life that lasted over a year, and my one escape was knitting... there is something so therapeutic about mapping out a project and then working it step by step until it's finished. It's perhaps the predictability of it all - that if you follow each step, you will get the outcome you expect. If only all of life would be that way!

Knitter, New York City

Knitting, spinning wool, learning to crochet have all helped me in times of stress. The concentration required when learning to knit and crochet took my mind away from my problems and was a meditation in it's own right. Whenever I knit or crochet I am transported to a happy place! Everyone should craft.

Crocheter, London

I quit my job that I had been in for the past six years recently due to stress and a desire for change. Knitting and crafting have helped me with my anxiety and made me more confident in my creativity, and have helped me be more confident in my new career search.

Knitter, New York City

How to get involved ?

04 myh makerstory

Get inspired

Find out how knitting and crochet helped reduce stress for these makers. Read their stories on our blog.

05 myh try

Try it yourself

Learn how to knit and crochet with one of our many beginner kits. We also offer video tutorials to help you along.

06 myh share

Spread the word

Share your story and inspire others! Use #mymakerstory to tell us why you knit or crochet and how it makes you feel.


Get started

For the press

07 myh press dekstop

Contact us at [email protected] for quotes
and arrangement of maker interviews